I apply my graphic recording expertise at corporate ond organizational events. Every application of graphic recording is different, and I will work with you to identify which services will best suit your needs.
Here is a general list of my services as they apply to different types of meetings and events. If you have an upcoming meeting or event and wonder if it will benefit from any of these services, contact me.
Pre-Meeting Charts & Graphics
Post-Meeting & Custom Charts
The Value of Graphic Recording
Here's a question worth asking yourself: What is the value of a room full of talented people discussing the issues of the day and the future of your organization if they aren't on the same page at the end of the day?
You’ve spent time and resources to share information. Your audience may be excited during the event or meeting, but when they leave how do they communicate it to others later? Graphic charts are an excellent way to help your team communicate beyond the meeting.
Have you been frustrated after your key events by the lack of retention of valuable information or, just as bad, little to no action based on that information?
These are very real problems in today’s “information overload”, poor use of PowerPoint and lack of time for reflection. Graphic charts, created real time, can help you minimize these unwanted outcomes.
What IS graphic recording?
It goes by a variety of names: “Mind mapping”, “visual mapping” or “graphic murals” are some.
As a graphic recorder, I listen to the flow of the presentation(s) or conversation and take notes in pictures and words, on wall-sized paper, real-time. I capture the nuggets of information that I think will be important for your audience to remember after the meeting has ended. The graphic charts also serve to capture the energy in the room!
Roughly 80% of your audience learns visually.
They want to see what they hear. When they hear it and see it unfolding on a colorful graphic wall-size chart, their retention of that information increases from 15% to 65% or more.
How can you use graphic recording?
There are many ways to utilize graphic recording to enrich your business events. I recommend that all my customers have my charts digitally scanned for multiple uses beyond the meeting itself. I work with an excellent vendor for this.
The charts can be used as references beyond the meeting for recall and dissemination of information
Charts and portions of charts can be used in reports and in marketing and communications
"Journey Guides" or "Action Workbooks" can be created to help people put their learning into action
Visual support of a meeting through summarized information, posters, interactive charts or "knowledge walls"
Some of my customers have framed charts or duplicated them for other sites
There are no hard and fast “rules” about when and what type of meetings to use live recording.
How does this help you?
You now have a graphic artifact of that key event for reference beyond that day—one that can be referred to time and again to help keep it “front of mind” for all those talented people.
…The final output was useful for participants to share the main thoughts and connections with colleagues and was also used by our senior management as a strategic planning tool.
Rebecca Marquardt, Project Manager.
How does this help your meeting attendees?
They now have a visual map to help them remember their excitement and why! These graphic recordings help them share that excitement and information with others. They don’t have to look for their notes or find the report on their shelf and dust it off.
I love being able to refer to the graphic charts for the CONCEPTS rather than reading minutes or trying to recall the dialogue.
Crista, a meeting attendee.
So, when would you use graphic recording?
You want people to retain the ideas they hear or discuss--graphic records are key to the retention of ideas.
You want to communicate and disseminate the results of the meeting to others not present--graphic records can be used in reports and on websites.
You want people to feel listened to--when people see their own words captured they feel acknowledged
You want to engage your organization in aligned action--visual graphics, process tools, and templates help people quickly see common themes and gaps.
Adapted from "Visual Language: Global Communication
for the 21st Century" by Robert E. Horn
Can you think of a situation''(or one or more key events)''within your organization where you have one or more of these goals? If so, graphic recording can help you address them.
Engage your audience and enhance the quality of their experience through the use of graphic recording and the resulting set of visual maps. The charts help attendees and others make connections long after your meeting or event has ended. They, or the digital versions of them, will be pulled out and referred to many times
During these events, I work LARGE at the front or side of your meeting room capturing the essence of the messages using words, graphics and color to enhance retention. Some types of meetings are listed below. See examples of live recording charts here.
Conferences or Summits: You spend thousands of dollars for these keynote speakers, capturing them visually extends the reach of the messages beyond those that were in the room.
Leadership Retreats: Capturing the conversation and decisions made in these types of meetings can provide huge value beyond the meeting itself in terms of communication and reference.
Brainstorming and Dialogue Sessions: World Cafes are one example of group dialogue.
Focus Groups: Graphic Recording can help people in focus groups know that their voice has been heard.
I am an experienced facilitator as well as a graphic recorder. If I facilitate, I do a different type of graphic recording called graphic facilitation. I use templates, graphic agendas and other graphic tools, but my main focus is on facilitating your team or group.
I also co-facilitate with consultants or other facilitators. In that case I help to plan the meeting and may help facilitate parts of it, but my main purpose is to do graphic recording.
Below, there are examples of other ways to use graphic recording for your meetings.
Here is an example of studio work from my portolio. My client had 10 minutes to make an important presentation. This chart made his message visual. It helped him tell the story he needed to engage his audience. Click on the words "Presentation Support" above and see the other boxes on this page for more types of studio work I do.
Lutheran Imigration and Refugee Services had three text-based sets of data they wanted to take out to their volunteers for discussion. They asked me to "simplify" the information. The charts can be found on my portfolio page and a corresponding testimonial on my testimonials page.
Sometimes meetings can benefit from templates for participants to populate with Post-Its or to write on directly. They can be simple like this example or more detailed depending on what you want to use them for.